Representative Media for the Indian Diaspora

Preethi Chandrasekhar


We are Prakriti Media Company and we work on representative media for moms and children of Indian and South Asian origin. We have 3 products -1. Indian Moms Connect (, a growing user-generated parenting platform where mothers come to share and exchange stories from their unique cultural lens. 2. Toka Box ( is a monthly subscription box that includes a hand-picked children’s book that is representative of South Asian children along with related craft activities and its materials. We focus on literacy, art as well as STEM skills combining identity and heritage with learning by doing. 3. We also host the annual Festival of South Asian Children’s Content (, the only festival in the United States that focuses on representative content for South Asian children.